An easy way to elevate your recipes is to use a homemade Chicken Seasoning! This homemade rub–a blend of spices, sugar, and herbs–lends so much flavor to chicken without all the sodium and artificial ingredients that most store bought brands have.

best chicken seasoning rub

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Chicken Rub

When you head to the seasoning aisle of your local grocery store, it can be easy to get overwhelmed. There are SO many options for everything, including classic Chicken Seasoning! Instead of checking the labels on all of the containers for the best one, save yourself the headache by making this simple blend of ingredients!

When you make your own seasoning mixes at home, you can control everything. Whether you want the blend to be sweeter, spicier, or more herbaceous, it’s all up to you!

This homemade recipe for chicken seasoning is ideal for rubbing on any cut of chicken, and perfect for grilling, roasting, or any other cooking method you prefer. I love using it for this baked seasoned chicken breast.

It’s got a little brown sugar for sweetness, paprika for color, Italian seasoning for an herb-y taste, and plenty of other spices to enhance the savory quality of your chicken.

Why You’ll Love this Chicken Seasoning Recipe:

  • EASY TO MAKE: Mix together the ingredients, then use immediately or store. Making your own seasoning blends at home is beyond easy!
  • CUSTOMIZE IT: Alter this simple seasoned rub to best fit your tastes. You can add more or less of any ingredient to make your chicken taste just right.
  • INEXPENSIVE: You only need a combination of 7 simple ingredients to make the BEST chicken seasoning! This is a great recipe if you’re on a budget.

You can use this simple seasoning mix on chicken breasts, thighs, or whatever else you want! If you’re seasoning chicken with the skin on, make sure to season both on top of the skin AND under it. That way, you’re not missing out on any flavor!

seasoned grilled chicken thighs
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various spices combined in a small bowl

How to Make Chicken Seasoning

You can jump to the recipe card for full ingredients & instructions!

  1. Combine the ingredients in a small dish.
  2. Rub it immediately on chicken or store it for later.

That’s it! So easy!

how to make chicken seasoning step by step
Why should I make homemade chicken seasoning?

With homemade chicken seasoning, you can control many factors, such as salt and heat levels. Homemade seasonings are great for those following low- or reduced-sodium diets, as well as those who find traditional store-bought seasoning blends too spicy or not spicy enough!

How much chicken seasoning should I use?

A good rule to follow is 1 tablespoon of seasoning per 1 pound of chicken.

What’s the best method for seasoning chicken?

The best method for seasoning chicken is to pat the chicken dry with paper towels, rub the chicken with a bit of oil to help the seasoning stick, and then rub the seasoning all over the chicken.

Should I let the chicken marinate in the seasoning before cooking?

You can cook the chicken right away or let it marinate for 1-12 hours in the refrigerator for a deeper flavor.

What types of cuisines does this seasoning go with?

This is a great all-purpose seasoning, so it can pair with many cuisines, such as Greek, Italian, Mexican, or American!

While this seasoning can be used immediately, it’s also nice to have it stocked on your spice rack. So prep a batch ahead of time, that way, you can reach for it whenever you want!

close up on a homemade seasoning mix for chicken
baked chicken thighs in a white baking dish

Make Ahead Instructions

This is a great seasoning to keep on hand year-round. Once made, it keeps well for 3-6 months if stored properly.

Storage Instructions

Store leftover chicken seasoning in an airtight container at room temperature for 3-6 months.

Scaling Up

This recipe can easily be scaled up so you can keep a surplus on hand at all times. Simply double all of the ingredients to make 7 tablespoons of seasoning (that’s enough for 7 pounds of chicken!)

Seasoning Variations

  • Use light brown sugar for a more traditional taste or dark brown sugar for a deeper flavor.
  • Use smoked paprika instead of regular for a smokier taste.
  • Add ¼ teaspoon of ground cayenne pepper for some heat.
  • Add 2 teaspoons of chili powder for a Tex-Mex flavor.
  • Reduce the salt to ½ teaspoon if you’re watching your sodium intake.

Safety Tip

Discard any unused seasoning that has come into contact with raw chicken or your hands as you handle raw chicken. This will prevent the spread of dangerous salmonella bacteria.

mix of spices and seasonings to make a chicken rub

Once you start making your own seasoning blends at home, you’ll never go back to the store bought stuff! Made with ingredients you likely already have in your kitchen, this Chicken Seasoning is seriously simple. You’ll love the flavor it lends to any cut of chicken you cook!

More Homemade Seasoning Blends to Try:

If you make this recipe be sure to upload a photo in the comment section below or leave a rating. Enjoy! You can also jump to recipe.

Recipe Card

Chicken Seasoning Recipe

4.69 from 16 votes
Prep: 5 minutes
Total: 5 minutes
Servings: 3.5 tablespoons
Author: Becky Hardin
chicken seasoning
An easy way to elevate your recipes is to use a homemade Chicken Seasoning! This homemade rub–a blend of spices, sugar, and herbs–lends so much flavor to chicken without all the sodium and artificial ingredients that most store bought brands have. 
Save this recipe!
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Ingredients 

  • 2 tablespoons brown sugar
  • ½ tablespoon paprika
  • 1 teaspoon Italian seasoning homemade or store-bought
  • ½ teaspoon garlic powder
  • ½ teaspoon onion powder
  • 1 teaspoon kosher salt
  • ¼ teaspoon ground black pepper

Instructions 

  • Combine all the ingredients in a small dish.
    2 tablespoons brown sugar, ½ tablespoon paprika, 1 teaspoon Italian seasoning, ½ teaspoon garlic powder, ½ teaspoon onion powder, 1 teaspoon kosher salt, ¼ teaspoon ground black pepper
    combination of spices and seasonings in a small bowl
  • Use as a rub on your favorite cuts of chicken. If using chicken with skin on, be sure to rub some seasoning under the skin as well as on top.
    mix of spices and seasonings to make a chicken rub

Becky’s Tips

  • This recipe yields enough seasoning for 3½ pounds of chicken,
  • Use light brown sugar for a more traditional taste or dark brown sugar for a deeper flavor.
  • Use smoked paprika instead of regular for a smokier taste.
  • Add ¼ teaspoon of ground cayenne pepper for some heat.
  • Add 2 teaspoons of chili powder for a Tex-Mex flavor.
  • Reduce the salt to ½ teaspoon if you’re watching your sodium intake.
  • Discard any unused seasoning that has come into contact with raw chicken or your hands as you handle raw chicken. This will prevent the spread of dangerous salmonella bacteria.
Storage: Store chicken seasoning in an airtight container at room temperature for about 3-6 months.
Serving: 1tablespoonCalories: 33kcalCarbohydrates: 8gProtein: 0.3gFat: 0.2gSaturated Fat: 0.03gPolyunsaturated Fat: 0.1gMonounsaturated Fat: 0.02gSodium: 668mgPotassium: 49mgFiber: 1gSugar: 7gVitamin A: 503IUVitamin C: 0.1mgCalcium: 20mgIron: 1mg

Nutrition information is automatically calculated, so should only be used as an approximation.

Did you make this? Leave a comment!

Meet Becky Hardin

Becky Hardin is a wife and mother living in Saint Louis Missouri. She founded The Cookie Rookie in 2012 as a creative way to share recipes. Now, she is a trusted resource for easy cooking around the world, being featured in Taste of Home, The Kitchn, ABC’s Home and Family, and more. Here at The Cookie Rookie she is the editor in chief of all recipes and continues to enjoy sharing her passion for cooking for busy families. She has since founded two additional food blogs, Easy Chicken Recipes and Easy Dessert Recipes.

4.69 from 16 votes (16 ratings without comment)
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